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Own
The blue colour and its variations dominates the brand’s visual identity. It’s not a surprise that this colour is often used for B2B companies. However, to mark the novelty and modernity of the platform the vibrant and eye-catching blue and its variations was chosen in this case.


Wolf
The blue colour and its variations dominates the brand’s visual identity. It’s not a surprise that this colour is often used for B2B companies. However, to mark the novelty a


Bear
The blue colour and its variations dominates the brand’s visual identity. It’s not a surprise that this colour is often used for B2B companies. However, to mark the novelty and modernity of the platform the vibrant and eye-catching blue and its variations was chosen in this case.



Our approach
The main design goal is to create a bright, reliable, at the same time simple and concise corporate identity, filled with graphic elements and playful shapes. Expressing both simplicity in figures and simplicity of perception of forms. Additional visualization of the brand consists of separate parts of the logo that are intelligently combined in a modern color scheme, which emphasize individuality and make the corporate identity recognizable.
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